Creator marketing is now infrastructure - and AI search is raising the stakes

Plus: AI agents are about to make free cancellation very expensive, Meta's Muse lands in Japan and Singapore with zero inventory, and your agent might be blowing its first impressions

The (in)complete landscape of AI + Travel

Every AI company we could find in travel, on one map

New Podcast: Why Scout deleted $30,000 of AI content. Chris Stockwell on real travellers over AI insights

Scout deleted two million AI-written insights. Chris Stockwell explains why real travellers' stories won.

Travellers will hand AI the chores but they're keeping the choices.

Plus: YGO's €8M plumbing raise, the AI discovery bump that may not last, and the videos AI actually cites

New Podcast: Search finds the trip. Who decides? Michael Culhane on an agentic travel marketplace

Better search isn't better judgement. Michael Culhane on how traveller and supplier agents could negotiate the trip.

Booking's AI wants the trip, even when Expedia got the booking

Plus: PROS puts AI near the money, and the map of B2B AI in travel wants your company

New Podcast: Can AI bring hotels more direct bookings? Antonio Picozzi on what actually counts

As AI travel discovery moves, Who keeps the booking?

The agents have arrived: $1B in annualised transactions are the result

New Podcast: What happens to community-based tourism if AI becomes the new way travellers discover and book experiences — but the experiences themselves are still offline?

Muse is upending travel booking at breakneck speed - are you ready?

What does it take to build a travel startup that gets acquired by one of the biggest B2B travel technology companies in the world?